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Real Time Bidding
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11	PDF Document Add to Reading List Source URL: apsalar.com Language: English - Date: 2015-08-05 19:48:38 Marketing Internet advertising World Wide Web Media manipulation Demand-side platform Real-time bidding Advertising network Display advertising Advertising Ad serving Pay per click Supply-side platform
12	A Dynamic Pricing Model for Unifying Programmatic Guarantee and Real-Time Bidding in Display Advertising Bowei Chen, Shuai Yuan and Jun Wang University College London {bowei.chen, s.yuan, j.wang}cs.ucl.ac.uk Add to Reading List Source URL: yuan-shuai.info Language: English - Date: 2015-04-07 07:02:24
13	BIDDING DOCUMENT for Hydrological Real Time Telemetry Equipment Purchase Work. Add to Reading List Source URL: www.dhm.gov.np Language: English - Date: 2015-12-15 04:16:04
14	Dailymotion boosts its video monetization through global partnership with mobile advertising company AdMaxim Advertisers from all over the world can now purchase Dailymotion’s mobile in-stream inventory, thanks to one Add to Reading List Source URL: advertising.dailymotion.com Language: English - Date: 2016-01-29 09:25:48 Internet advertising Marketing Media manipulation Business Video hosting Dailymotion Mobile advertising Real-time bidding Advertising Demand-side platform Targeted advertising Mobile marketing
15	Supply Side Platform A 100% Fill Programmatic Advertising Platform The OpenX Supply Side Platform (SSP) maximises revenue across all screens and ad formats by exposing each impression to all demand sources simultaneously Add to Reading List Source URL: uk.openx.com Language: English - Date: 2015-09-16 10:16:09 Online advertising Marketing World Wide Web OpenX Supply-side platform Ad exchange Revive Adserver Real-time bidding Yield management Advertising network LiftDNA
16	OpenRTB-Native-Ads-Specification-Draft.docx Add to Reading List Source URL: www.iab.net Language: English - Date: 2015-02-17 18:22:37 Marketing World Wide Web Internet marketing Internet advertising Native advertising Online advertising Application programming interface Web API Real-time bidding Demand-side platform
17	PDF Document Add to Reading List Source URL: site.adready.com Language: English - Date: 2015-03-25 14:10:44 Internet advertising Advertising Real-time bidding Display advertising Ad serving Targeted advertising TubeMogul Demand-side platform
18	Fyber Exchange: Real-Time Bidding Reach Access a growing base of unique mobile inventory from premium app developers Add to Reading List Source URL: blog.fyber.com Language: English - Date: 2015-05-07 16:43:50
19	Internet Advertising: An Interplay among Advertisers, Online Publishers, Ad Exchanges and Web Users Shuai Yuan, Ahmad Zainal Abidin, Marc Sloan, Jun Wang Department of Computer Science, University College London arXiv:1 Add to Reading List Source URL: arxiv.org Language: English - Date: 2012-07-03 22:18:49 Advertising Pay per click AdWords Search advertising Advertising network Online advertising Real Time Bidding Contextual advertising Microsoft adCenter Internet Internet marketing Business
20	OpenX Supply Side Platform Ad Server A Full-Yield Programmatic Solution Ad Exchange Add to Reading List Source URL: 37vqjr47r2xf2msyvh42d2z1app.wpengine.netdna-cdn.com Language: English - Date: 2015-05-14 20:44:04 Pricing OpenX Real Time Bidding Yield management Advertising network Business Internet Marketing